Keurig Green Mountain will be under new direction with a multi-billion dollar purchase led by JAB Holding.
Keurig (GMCR) will join rival brands Peet’s Coffee & Tea, Stumptown Coffee Roasters and Caribou Coffee, all of which are part of a portfolio of brands owned by JAB. JAB is paying $92 a share to buy Keurig. It’s a 78% premium over the K-Cup maker’s closing price on Friday. You’ve probably never heard of JAB but it’s actually one of the biggest coffee companies in the world. Besides coffee brands, the private company also owns Jimmy Choo and perfume maker Coty.
Read more at CNN money
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