Chipotle, the fast-casual Mexican dining sensation is now slated to begin home deliveries in 67 cities.
The move, revealed to analysts at the company’s first-quarter earnings call, puts Chipotle right in the delivery driver’s seat along withStarbucks, which also plans to test delivery service with the very same third-party operator in the Seattle area later this year.
“This is about the changing dynamics of retail,” says Christopher Muller, professor of hospitality at Boston University. “It’s the fallout of the Internet shopping world.”
Find out more about Chipotle’s home delivery plans at USA Today.
Photo courtesy of: Michael Saechang